Online Class: Product Management 101

In this course you will learn what a product manager does, how the software product development process works, and how to work within the agile and scrum frameworks.

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  • 14
    Lessons
  • 16
    Exams &
    Assignments
  • 9
    Hours
    average time
  • 0.9
    CEUs
 
 

Course Description

Mastering Product Management: Steering Your Product's Journey from Vision to Reality

Step inside the dynamic realm of product management, where the magic of innovation meets the practicality of execution. Dive deep into the art and science of curating products that resonate, products that aren't just goods but solutions, addressing genuine needs, at just the perfect moment. For every product genius behind revolutionary offerings, there's an unsung hero – the product manager.

Picture the role of a product manager as that of an orchestra conductor. Just as a conductor must bring together various instruments to create harmony, the product manager seamlessly weaves the aspirations of customers, the pulse of the business, and the prowess of technology into a symphony of successful products. From behemoths like Apple to burgeoning startups, a product manager's touch transforms a mere idea into a tangible masterpiece.

Take, for instance, the legends at Apple, Inc., a company awash with iconic products like the iPhone, iTunes, and Apple TV. Orchestrating the journey of each of these products is a visionary product manager, navigating its lifecycle from nebulous inception to triumphant release. It's no surprise that giants like Steve Jobs commenced their careers as product managers. For the role doesn't just cultivate products; it cultivates leaders, visionaries who often ascend to the highest echelons of corporate leadership.

Let's embark on a hypothetical journey with Company ABC, a tech titan crafting cutting-edge software for the service sector. Envision their collaboration with XYZ Hotels, a prestigious hotel chain. Their shared goal? Crafting an unparalleled software solution, streamlining hotel management. At the helm of this endeavor is the product manager, charting the product's voyage from ideation to culmination.

But the world of product management isn't monolithic. It's a mosaic of methodologies and approaches. Our course dives deep into the Agile framework, spotlighting Scrum - the crown jewel of software development. Imagine a tight-knit team, a microcosm of talent, iterating their way through 1-2 week 'Sprints,' each culminating in a refined product iteration, inching closer to perfection.

Unpack the multi-faceted role of a product manager, explore the intricacies of software product evolution, and immerse yourself in Agile and Scrum dynamics. Plus, glean insights into the ethos of product management at tech titans like Google, Microsoft, and Apple.

Join us, and don't just learn product management – embody it. Become the catalyst driving products from the realms of imagination to the hands of eager consumers.

  • Completely Online
  • Self-Paced
  • Printable Lessons
  • Full HD Video  
  • 6 Months to Complete
  • 24/7 Availability
  • Start Anytime
  • PC & Mac Compatible
  • Android & iOS Friendly
  • Accredited CEUs
Universal Class is an IACET Accredited Provider
 

Course Lessons

Lesson 1: Introduction to Agile Methodology and Product Management

There are many different styles of product management. In this course, we will be focusing on the Agile methodology and, in particular, Scrum, a variant of Agile that is specifically used in software development. Additional lesson topics: Hooked: How to Build Habit-Forming Products; Using Agile Product Management with Scrum: Creating Products that Customers Love 10 Total Points
  • Lesson 1 Video
  • Lesson discussions: Reasons for Taking this Course
  • Complete Assignment: Motives for Taking this Course
  • Assessment: Exam 1

Lesson 2: The Product Manager Role

The product manager is basically the CEO of the product. They are responsible for the strategy and road map for the product, as well as the team of employees that are involved in every step of making the product. Additional lesson topics: What is the role of a product manager?; Looking Behind Every Great Product 9 Total Points
  • Lesson 2 Video
  • Lesson discussions: Are you a product manager?
  • Assessment: Exam 2

Lesson 3: The Scrum Team and ScrumMaster

In this lesson, you will learn about the two other roles in the Scrum methodology:the Scrum development team and the ScrumMaster. Additional lesson topics: Scrum Master 10 Total Points
  • Lesson 3 Video
  • Lesson discussions: ScrumMaster Background
  • Assessment: Exam 3

Lesson 4: Collaborating in the Sprint Meetings

Sprint meetings are the foundation of the Scrum methodology. It is where all communication takes place, and plans for the product are formed and advanced. Additional lesson topics: SIMPLE CHEAT SHEET TO SPRINT PLANNING MEETING; Mastering the art of sprint planning 8 Total Points
  • Lesson 4 Video
  • Lesson discussions: Sprint Meetings Knowledge
  • Assessment: Exam 4

Lesson 5: Common Mistakes of a Product Manager

The product manager is basically the CEO of the product. They are responsible for the strategy and road map for the product, as well as the team of employees that are involved in every step of making the product. 9 Total Points
  • Lesson 5 Video
  • Assessment: Exam 5

Lesson 6: The Product Vision

Being able to envision the product makes the product vision statement, which is needed before the rest of the product lifecycle can begin. Additional lesson topics: The Product Vision Board; Tips for Creating A Compelling Product Vision; How We Write a Product Vision 7 Total Points
  • Lesson 6 Video
  • Assessment: Exam 6

Lesson 7: Techniques for Creating the Vision

How does a product owner or development team create the vision? They use a series of techniques that help them inspire their creativity to get the juices flowing. Additional lesson topics: Building a Product Users Want: From Idea to Backlog with the Vision Board 8 Total Points
  • Lesson 7 Video
  • Assessment: Exam 7

Lesson 8: Product Backlogs

The Scrum product backlog is a list of all the things that must be done for a project. These items can be just about anything, from technical items, to issues with the customer or user. Additional lesson topics: Build and Manage the Product Backlog; The product backlog: your ultimate to-do list; How to Create a Product Backlog: An Agile Experience 7 Total Points
  • Lesson 8 Video
  • Assessment: Exam 8

Lesson 9: Estimating in Scrum and Managing Quality

The Scrum product backlog is a list of all the things that must be done for a project. These items can be just about anything, from technical items to issues with the customer or user. Additional lesson topics: Estimating relative sizes e.g. story points 9 Total Points
  • Lesson 9 Video
  • Assessment: Exam 9

Lesson 10: Planning the Release

Planning the release is the way to launch a successful product. Release planning takes place throughout the development process, with the development team and stakeholders deciding which features to release, and when. Additional lesson topics: How to Write a Product Release Plan; Product Release Planning; How to Plan a Product-Launch Event 7 Total Points
  • Lesson 10 Video
  • Assessment: Exam 10

Lesson 11: The Product Vision and the Minimally Marketed Product

Being able to envision the product makes the product vision statement, which is needed before the rest of the product lifecycle can begin. Additional lesson topics: What Is a Vision Statement?; Best Examples of a Vision Statement 9 Total Points
  • Lesson 11 Video
  • Assessment: Exam 11

Lesson 12: Sprint Meetings: Daily Planning and Review

Sprint meetings are the foundation of the Scrum methodology. It is where all communication takes place, and plans for the product are formed and advanced. Additional lesson topics: Effective Sprint Goals; Sprint Planning Meeting; Five steps to an effective sprint retrospective 8 Total Points
  • Lesson 12 Video
  • Assessment: Exam 12

Lesson 13: How the PM Role Varies By Company

The product manager is tasked with developing a product that meets the needs of the client, while also being a success for the business. 8 Total Points
  • Lesson 13 Video
  • Assessment: Exam 13

Lesson 14: Want to Be a Product Manager?

The product manager is basically the CEO of the product. They are responsible for the strategy and road map for the product, as well as the team of employees that are involved in every step of making the product. 79 Total Points
  • Lesson 14 Video
  • Lesson discussions: Let us know what you thought of this course...; Course Comments; Program Evaluation Follow-up Survey (End of Course)
  • Assessment: Exam 14
  • Assessment: Final Exam
188
Total Course Points
 

Learning Outcomes

By successfully completing this course, students will be able to:
  • Define Agile Methodology and Product Management.
  • Define the role of the product manager.
  • Define the Scrum Team and ScrumMaster.
  • Describe collaborating in the sprint meetings.
  • Summarize common mistakes of a product manager.
  • Define the product vision.
  • Summarize techniques for creating the vision.
  • Describe product backlogs.
  • Summarize estimating techniques in Scrum and Managing Quality.
  • Describe the processing involved in planning the release.
  • Describe sprint meetings.
  • Describe how the PM role varies by company.
  • Demonstrate mastery of lesson content at levels of 70% or higher.
 

Additional Course Information

Online CEU Certificate
  • Document Your Lifelong Learning Achievements
  • Earn an Official Certificate Documenting Course Hours and CEUs
  • Verify Your Certificate with a Unique Serial Number Online
  • View and Share Your Certificate Online or Download/Print as PDF
  • Display Your Certificate on Your Resume and Promote Your Achievements Using Social Media
Document Your CEUs on Your Resume
 
Course Title: Product Management 101
Course Number: 8900369
Languages: English - United States, Canada and other English speaking countries
Availability: This course is online and available in all 50 states including: California, Florida, Georgia, Illinois, New York, Pennsylvania, Ohio, Texas, and Washington.
Last Updated: September 2023
Course Type: Self-Paced, Online Class
CEU Value: 0.9 IACET CEUs (Continuing Education Units)
CE Accreditation: Universal Class, Inc. has been accredited as an Authorized Provider by the International Association for Continuing Education and Training (IACET).
Grading Policy: Earn a final grade of 70% or higher to receive an online/downloadable CEU Certification documenting CEUs earned.
Assessment Method: Lesson assignments and review exams
Course Fee: $120.00 U.S. dollars

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Student Testimonials

  • "The course is very helpful in understanding the product management process and agile. It really breaks down each role and responsibility." -- Junice S.
  • "I thought it was a great introduction to product management." -- Benny W.
  • "Overall Very helpful course. I am not in this field of work but was interested to learn about it." -- Terry B.

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