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Crisis Management 101

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Course Description

Unexpected events occur frequently in all aspects of our daily environment. Whether on a school playground, a university campus, a factory, a post office or a major corporation headquarters, understanding the importance and challenges to individuals when addressing crisis management or emergency situations is vital for the safety and security of human life, revenues, and reputation.

This course on crisis management offers students the basics in identifying, preventing, and controlling crisis situations. Crisis management basics, from preparation to training and compliance are discussed, as are various stages of a crisis, and the need to establish a crisis management team. Clearly identifying the roles and functions of each crisis management team member is essential for the ultimate success of contingency planning, which is also discussed.

This course also helps students identify potential risks or situations that may precipitate a crisis or emergency and learn approaches on how to respond to such incidents. The importance of communication and making instant and effective decisions is also covered, as are a variety of emergency response scenarios; from planning evacuation from a local elementary school affected by an earthquake to a major hospital suffering a massive power outage to the threat of a rogue employee.

Crisis management also depends on developing, assessing and determining consequences of contingency plans, and helps students identify the most common weaknesses found in many crisis management plans. Finally, the course concludes with guidance regarding damage control, the restoration of confidence in a business, company or entity, and offers students a basic checklist that may be utilized as a jumping off point for a crisis management team in a variety of business environments or public sector scenarios.

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  • Self-Paced
  • Instructor Feedback
  • 6 Months to Complete
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  • Start Anytime
  • PC & Mac Compatible
  • Android & iOS Friendly
  • Accredited CEUs
Universal Class is an IACET Accredited Provider

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Course Lessons

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Lesson 1: What Is Crisis Management

Crisis management, at its most basic definition and meaning, is the ability of employees, managers, or individuals in any type of atmosphere, scenario, or work environment to deal with an emergency or crisis. 16 Total Points
  • Lesson 1 Video
  • Review Article: Crisis Management
  • Take Poll: Crisis Management
  • Complete Assignment: An Introduction
  • Complete: Lesson 1 Assignment
  • Complete Exam: Lesson 1: What Is Crisis Management

Lesson 2: Identifying a Crisis

The basics of crisis management is that the process begins before a crisis occurs. It's established through careful examination and analysis of potential risks in any business or public environment. 15 Total Points
  • Lesson 2 Video
  • Review 2 Articles: Building Effective Plans; National Center for Crisis Management
  • Complete: Lesson 2 Assignment
  • Complete Exam: Lesson 2: Identifying a Crisis

Lesson 3: Crisis Management Basics

A crisis may be triggered by a rogue employee, the death of a CEO, mismanagement of funds or a variety of other scenarios that may come totally out of left field for many business managers. 10 Total Points
  • Lesson 3 Video
  • Review Article: OSHA Incident Command System
  • Complete Exam: Lesson 3: Crisis Management Basics

Lesson 4: Crisis Stages

In most situations, a crisis is precipitated by warning signs. It's up to individuals to detect the signs, which may be overt or subtle. 15 Total Points
  • Lesson 4 Video
  • Review 2 Articles: Four Emotional Stages; Stages of Crisis Management
  • Take Poll: Crisis
  • Complete: Lesson 4 Assignment
  • Complete Exam: Lesson 4: Crisis Stages

Lesson 5: Establishing a Crisis Management Team

Having a team in place to handle potential emergency situations is essential for most social environments, from elementary schools to universities and from small businesses to global corporations. 15 Total Points
  • Lesson 5 Video
  • Review 2 Articles: Crisis Management Plans: Executive Team; Effective Crisis Management
  • Complete: Lesson 5 Assignment
  • Complete Exam: Lesson 5: Establishing a Crisis Management Team

Lesson 6: The Role of the Crisis Manager

Understanding the basic functions of a crisis manager helps industry or business leaders determine the best person or persons for the job, depending on the size of the business or corporation, as well as a social scenario. 15 Total Points
  • Lesson 6 Video
  • Review 3 Articles: Crisis Management Role; Crisis Management: Planning and Action; What Does a Crisis Manager Do?
  • Complete: Lesson 6 Assignment
  • Complete Exam: Lesson 6: The Role of the Crisis Manager

Lesson 7: Putting Crisis Management into Action

Crisis management can only be effective when it is practiced. However, it should also be understood that a crisis does not have to involve an immediate situation that can be resolved in a matter of minutes or hours. 15 Total Points
  • Lesson 7 Video
  • Review 2 Articles: Suviving the Unthinkable; The Crisis Management Plan
  • Complete: Lesson 7 Assignment
  • Complete Exam: Lesson 7: Putting Crisis Management Into Action

Lesson 8: Psychology of Crisis Management Decisions

Making crisis management decisions involves assembling data on an ongoing basis and making important decisions while at the same time maintaining open lines of communication. 15 Total Points
  • Lesson 8 Video
  • Review Article: Managing Facts and Emotions
  • Complete: Lesson 8 Assignment
  • Complete Exam: Lesson 8: Psychology Of Crisis Management Decisions

Lesson 9: Emergency Response Scenarios

Dealing with emergency response situations means taking the time to plan, practice, and implement various responses in such environments. It's not enough to come up with one idea to deal with an emergency. 15 Total Points
  • Lesson 9 Video
  • Review 2 Articles: Emercency Response; Emercency Responses for Businesses
  • Complete: Lesson 9 Assignment
  • Complete Exam: Lesson 9: Emergency Response Scenarios

Lesson 10: Common Crisis Management Plan Weaknesses

Because no two crisis management plans are alike, crisis management team members should be aware of the most common weaknesses found in a variety of crisis management plans. 15 Total Points
  • Lesson 10 Video
  • Review 2 Articles: 10 Steps for a Successful Plan; Black Swan Events
  • Complete: Lesson 10 Assignment
  • Complete Exam: Lesson 10: Common Crisis Management Plan Weaknesses

Lesson 11: Contingency Plans

Contingency plans are designed to help reduce the impact of a crisis or deal with various aspects of a crisis in an effort to ensure safety, reduce loss of revenue, deal with media, and maintain or improve media relations. 15 Total Points
  • Lesson 11 Video
  • Review 3 Articles: Contingency Plan; Crisis and Contingency Planning; Leading through Crisis
  • Complete: Lesson 11 Assignment
  • Complete Exam: Lesson 11: Contingency Plans

Lesson 12: Damage Control

Damage control is just that. It is containing the damage and loss of reputation, revenue, confidence, or loyalty between employees and managers or between consumers and suppliers. 15 Total Points
  • Lesson 12 Video
  • Complete: Lesson 12 Assignment
  • Complete Exam: Lesson 12: Damage Control

Lesson 13: A Crisis Management Checklist

Organization, information, and practice are the foundations of successful crisis management planning. 51 Total Points
  • Lesson 13 Video
  • Review Article: How to Write a Media Crisis Plan
  • Take Poll: Checklist
  • Take Survey: Program Evaluation Follow-up Survey (End of Course)
  • Complete: Lesson 13 Assignment
  • Complete Exam: Lesson 13: A Crisis Management Checklist
  • Complete: The Final Exam
Total Course Points

Additional Course Information

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Document Your CEUs on Your Resume
Course Title: Crisis Management 101
Course Number: 8900056
Languages: English - United States, Canada and other English speaking countries
Course Type: How To
CEU Value: 0.9 IACET CEUs (Continuing Education Units)
CE Accreditation: Universal Class, Inc. has been accredited as an Authorized Provider by the International Association for Continuing Education and Training (IACET).
Grading Policy: Earn a final grade of 70% or higher to receive an online/downloadable CEU Certification documenting CEUs earned.
Assessment Method: Lesson assignments and review exams
Instructor: John Chouinard
Syllabus: View Syllabus
Duration: Continuous: Enroll anytime!
Course Fee: $55.00 (no CEU Certification) || with CEU Certification: $80.00

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Learning Outcomes

By successfully completing this course, students will be able to:
  • Define crisis management.
  • Identify what a crisis is.
  • Describe the basics of crisis management.
  • Define the stages of a crisis.
  • Describe how to establish a crisis management team.
  • Define the role of the crisis manager.
  • Describe putting crisis management into action.
  • Describe the psychology of crisis management decisions.
  • Describe the emergency response scenarios.
  • Describe common crisis management plan weaknesses.
  • Develop contingency plans.
  • Implement damage control.
  • Create a crisis management checklist, and
  • Demonstrate mastery of lesson content at levels of 70% or higher.

Student Testimonials

  • "The course instructor was a good instructor and very attentive. What was most helpful was the crisis management solutions and the summary after each lesson." -- Thomas A.
  • "I was aware that much learning (and committing to memory) of class content was happening in the assignment process, for which I am thankful." -- Kathryn C.

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