Online Class: Creating an Effective Sales Team

In this course, you will learn how to conduct a staff search, how to screen your applicants for top selling personality traits, how to avoid character traps by looking for right attitudes and right thinking patterns, how to retain a top seller and much more.

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  • 13
    Lessons
  • 18
    Exams &
    Assignments
  • 432
    Students
    have taken this course
  • 7
    Hours
    average time
  • 0.7
    CEUs
 
 

Course Description

Mastering the Art of Sales Team Success

In the dynamic arena of business, where the pace of change accelerates relentlessly, the effectiveness of a sales team remains a pivotal force driving a company's success. Recognizing this, every astute small business owner or emerging entrepreneur is acutely aware that the heartbeat of their enterprise lies within the vigor of their salesforce. Indeed, the adage stands true: no sales, no business. This fundamental principle defines commercial enterprise – a successful exchange of goods and services for monetary gain hinges on the strength of sales.

Yet, crafting a formidable sales team transcends the realm of mere desire or the act of assembling a group with robust personalities. It is an intricate, continual process likened to a symphony, where every instrument must be in harmony, every player in sync, serving both the public and the company with a shared zest for achievement.

Introducing a Pioneering Course on Sales Excellence

Our comprehensive course is meticulously designed to elevate the sales framework of your company by empowering you with the knowledge and tools necessary to assemble a high-caliber sales team. With up-to-date data and rich, illustrative examples, this course dissects the anatomy of top-performing sales teams and outlines the practices that foster a culture of sales excellence.

Curriculum Insights:

Lesson 1: Initiating a Staff Search
Learn the strategies for commencing a talent search with clear objectives and targeted outreach, laying the groundwork for a potent sales force.

Lesson 2: Screening for Mastery, Motivation, Fit, and Integrity (MMFI)
Unpack the MMFI framework to identify candidates who not only have the skillset but also the drive, cultural fit, and moral compass aligned with your company's ethos.

Lesson 3: The Paradigm of Right Thinking
Discover the power of mindset in shaping a sales personality that thrives on challenge and is resilient in the face of rejection.

Lesson 4: Cultivating the Performance Personality
Delineate the traits that define a stellar sales personality, from charisma to accountability, and learn how to nurture these qualities.

Lesson 5: Fostering Enthusiasm and Motivation
Investigate the psychological underpinnings of motivation and how to ignite a passion for selling that propels performance.

Lesson 6: Staying Motivated to Sell
Explore methods to sustain high levels of motivation among your sales team, ensuring enduring vigor and enthusiasm in your sales initiatives.

Lesson 7: Navigating Cultural and Generational Dynamics
Adapt your leadership to the diverse tapestry of cultural and generational backgrounds represented in today's workforce to enhance cohesion and understanding.

Lesson 8: Gender Dynamics and Professionalism in Sales
Navigate the nuances of hiring practices, gender dynamics, and maintaining professionalism to create an inclusive and respectful workplace.

Lesson 9: Scouting the Best and the Brightest
Employ cutting-edge techniques and insights to identify and attract the top talent in the sales domain, ensuring your team is second to none.

Lesson 10: The Courtship of Prospective Sales Talent
Master the art of engaging potential recruits, showcasing your company's values and vision to entice the most promising candidates.

Lesson 11: Selling to the Seller - The Recruitment Pitch
Refine your approach to persuading high-caliber sales professionals to join your ranks by understanding the motivators that drive them.

Lesson 12: Constructing an Outstanding Sales Staff
Develop a robust framework for assembling and integrating a sales team equipped with the skills and attitudes necessary to thrive.

Lesson 13: Retaining a Stellar Sales Force
Unlock the secrets to retaining top sales talent through growth opportunities, a supportive culture, and recognition programs.

As you navigate through the course, you will encounter real-world scenarios, detailed analyses, and interactive elements designed to deepen your understanding and application of sales team development. The structure of each lesson is crafted to gradually build your competencies – from recognizing potential to fostering a thriving sales environment.

By the completion of this program, you will possess a profound understanding of the multifaceted aspects of building and maintaining an effective sales team. You will be equipped to discern, attract, and retain individuals who not only meet targets but also resonate with your company's core values and contribute to a sustainable business model.

Seize this opportunity to revolutionize your sales strategy and fortify the backbone of your business's revenue-generating potential. Enroll in our course and steer your sales team toward unprecedented success.

  • Completely Online
  • Self-Paced
  • 6 Months to Complete
  • 24/7 Availability
  • Start Anytime
  • PC & Mac Compatible
  • Android & iOS Friendly
  • Accredited CEUs
Universal Class is an IACET Accredited Provider
 

Course Lessons

Average Lesson Rating:
4.8 / 5 Stars (Average Rating)
"Extraordinarily Helpful"
(282 votes)

Lesson 1 : Initiating a Staff Search

For an upstart company or any small business, one of the most trying elements of the business is how to attract, screen, and retain top selling staff. 11 Total Points
  • Lesson 1 Video
  • Lesson discussions: Sales Team Course; Reasons for Taking this Course
  • Complete Assignment: An Introduction
  • Assessment: Quiz for Lesson 1 : Initiating A Staff Search

Lesson 2 : Screening for MMFI

This lesson will discuss a list of things to look for to properly screen your company's sales candidates for the MMFI trait. 8 Total Points
  • Lesson 2 Video
  • Assessment: Quiz for Lesson 2 : Screening for MMFI

Lesson 3 : Right Thinking

This lesson will discuss the important trait of "right thinking" in forming an effective sales team. 14 Total Points
  • Lesson 3 Video
  • Complete: Lesson 3 Assignment
  • Assessment: Quiz for Lesson 3 : Right Thinking

Lesson 4 : The Performance Personality

When looking for your sales team members, you will want to keep in the front of your mind the type of personality that makes a successful sales team. This lesson will discuss the asset of the "performance personality." 10 Total Points
  • Lesson 4 Video
  • Assessment: Quiz for Lesson 4 : The Performance Personality

Lesson 5 : Enthusiasm and Motivation

Enthusiasm and motivation are key elements to successful sales teams and qualities that you will want to look for when selecting your team. 9 Total Points
  • Lesson 5 Video
  • Assessment: Quiz for Lesson 5 : Enthusiasm and Motivation

Lesson 6 : Motivated to Sell

This lesson will examine the various motivators for sales performance. 9 Total Points
  • Lesson 6 Video
  • Lesson discussions: Motivators
  • Assessment: Quiz for Lesson 6 : Motivated to Sell

Lesson 7 : Cultural and Generational Concerns

To know how to choose your staff to the optimum, you must first understand some basics about cultural and generational factors. 9 Total Points
  • Lesson 7 Video
  • Assessment: Quiz for Lesson 7 : Cultural and Generational Concerns

Lesson 8 : Hiring the Opposite Sex and Sex in the Workplace

This lesson acknowledges the complexity of the subject of gender but is primarily focused on how to hire someone of the opposite sex and how sex in the workplace affects your sales staff. 9 Total Points
  • Lesson 8 Video
  • Assessment: Quiz for Lesson 8 : Hiring the Opposite Sex & Sex in the Workplace

Lesson 9 : The Best and the Brightest

In this lesson, we will cover some of your greatest concerns as you seek to recruit top people for your company. 11 Total Points
  • Lesson 9 Video
  • Complete: Lesson 9 Assignment
  • Assessment: Quiz for Lesson 9 : The Best and The Brightest

Lesson 10 : Courting and Engagement

The best interview you will conduct is one in which you are able to gather important information from your prospective sales team member. 9 Total Points
  • Lesson 10 Video
  • Assessment: Quiz for Lesson 10 : Courting and Engagement

Lesson 11 : Selling To The Seller

This lesson will discuss the period that you want to nonverbally persuade the new team member that he has made the best choice in joining your company. 9 Total Points
  • Lesson 11 Video
  • Assessment: Quiz for Lesson 11 : Selling To The Seller

Lesson 12 : Making A Great Sales Staff

This lesson is designed to help you implement practices that will help your team develop into one of the best in your industry. 12 Total Points
  • Lesson 12 Video
  • Complete: Lesson 12 Assignment
  • Assessment: Quiz for Lesson 12 : Making A Great Sales Staff

Lesson 13 :Keeping A Great Sales Staff

Here are some things to consider about keeping your team when you have developed a great staff. 71 Total Points
  • Lesson 13 Video
  • Lesson discussions: Retaining Salespeople; Program Evaluation Follow-up Survey (End of Course); Course Comments
  • Assessment: Quiz for Lesson 13 : Keeping A Great Sales Staff
  • Assessment: The Final Exam
191
Total Course Points
 

Learning Outcomes

By successfully completing this course, students will be able to:
  • Summarize the best ways to search for the right sales team staff.
  • Summarize how to screen candidates for top selling personality traits.
  • Describe ways to create enthusiasm and motivation on your sales team.
  • Describe ways to motivate your sales team to sell.
  • Describe cultural and generational concerns that can affect your sales team.
  • Describe ways to recognize and nurture the best and the brightest sellers.
  • Summarize methods to retain a great sales team.
  • Demonstrate mastery of lesson content at levels of 70% or higher.
 

Additional Course Information

Online CEU Certificate
  • Document Your Lifelong Learning Achievements
  • Earn an Official Certificate Documenting Course Hours and CEUs
  • Verify Your Certificate with a Unique Serial Number Online
  • View and Share Your Certificate Online or Download/Print as PDF
  • Display Your Certificate on Your Resume and Promote Your Achievements Using Social Media
Document Your CEUs on Your Resume
 
Course Title: Creating an Effective Sales Team
Course Number: 8900055
Lessons Rating: 4.8 / 5 Stars (282 votes)
Languages: English - United States, Canada and other English speaking countries
Availability: This course is online and available in all 50 states including: California, Florida, Georgia, Illinois, New York, Pennsylvania, Ohio, and Texas.
Last Updated: November 2023
Course Type: Self-Paced, Online Class
CEU Value: 0.7 IACET CEUs (Continuing Education Units)
CE Accreditation: Universal Class, Inc. has been accredited as an Authorized Provider by the International Association for Continuing Education and Training (IACET).
Grading Policy: Earn a final grade of 70% or higher to receive an online/downloadable CEU Certification documenting CEUs earned.
Assessment Method: Lesson assignments and review exams
Instructor: John Chouinard
Syllabus: View Syllabus
Course Fee: $120.00 U.S. dollars

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