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Course Syllabus: Party Planning 101


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Course Description




Looking for a way to throw a children's birthday party on a budget? Easy crafting and good old creativity can balance the budget and still bring joy to all the little party guests. In the party planning business, there is no right or wrong, only a desire to make your client happy.

The Party Planning course is a helpful tool for you to learn what you need to know to get started in one of today's most popular and lucrative businesses. For those who enjoy creating the life of the party, this course takes you through setting up and running a business, finding clients and planning everything from social events to major corporate events.

Using easy to follow language, the Party Planning course takes you through developing a theme, arranging entertainment, estimating start-up costs and completing a marketing analysis for your business. You'll learn to work with and search out the best photographers, entertainers and performers, caterers, and other vendors who can make or break a party planner's career. You'll understand how to think out of the box and how to gain knowledge of the latest trends in party décor, cocktails and food.  

 The field of party and event planning has blossomed into one of the nation's top jobs, rating number 39, with a future prediction of double digit growth.  Put your people and organizational skills to good use, and become actively involved in the exciting world of party planning.

Course Requirements

This course will not require you to have previous work or academic experience in any particular area but you should have a high school reading level. No books will be required.

Course Outline

LESSON ONE – Is Party Planning For You?                             

Professionalism Is the Key to a Successful Party – Self Assessment

Elements of a Successful Party Planner – What You Need

Taking Stock of Your Skills and Carving Out Your Niche

Upside and Downside of Party Planning

 

LESSON TWO – The Basics of the Party Planning

What is Party/Event Planning?

Why Parties Should Always Have a Plan

Why People Hire Party Planners

Prepare Your Office or Work Space

 

LESSON THREE -  Build Your Business Base

The Market and the Competition

Who Are Your Prospective Clients?

Crafting a Business Plan to Keep Up With Changes

Setting Goals

 

LESSON FOUR – Show me the Money! 

Pricing Your Events

The Party Proposal

Budgeting

Tracking Your Spending

 

LESSON FIVE – Marketing Your Services  

Company Branding

Marketing Plan

Marketing Materials

 

LESSON SIX – Every Party Planner Needs a Team  

Staffing

Vendors

Managing Your Support Staff

Back-up Crew

 

LESSON SEVEN –Legal Issues to Ponder  

Liability and Insurance

Contracts

Permits and Licensing

Risk Exposure

 

LESSON EIGHT - Tapping Into the Social Events  

Social Planning Parties

Social Planning Basics

Social Planning Challenges

Weddings – Traditional verses Godzilla

 

LESSON 9 – Equipment and Inventory 

Essential Equipment

Dollar Stretchers

 

LESSON TEN – Corporate Events  

Trends In Corporate Events

Are You Prepared to Plan Corporate Events?

Auction Events

Speakers and Celebrities

 

LESSON ELEVEN – Education and Training  

Schools and Degree Programs to Support Your Business

Formal Education/Degrees for a More Professional Image

Creating a Website

Networking for Success

 

LESSON TWELVE ─  Creating Effective Proposals and Agreements

Themes and Party Ideas

Party Invitations and Guest List

Deciding On the Venue

 

LESSON 13 – Planning the Food and Beverages 

Cocktails and Bar Beverages

Appetizers

Buffet or Sit Down Dinners

Avoiding Rubber Chicken

Determining Per Person Cost

 

LESSON 14 ─ Party Décor

Rental Party Vendors and Suppliers

Professional Decorators

Elements of Style and Design Ideas

 

LESSON 15 – Recipes for Success

When Bad Things Happen, Make It Good

Mentors and Networking

The Power of Customer Service

To Be There or Not to Be There

Course Materials

All course materials is provided in this class. There is no need to buy additional resources.

Grading Policy

Each lesson will include a written  assignment that will directly apply what you have learned.
A brief 25 pt. quiz will follow each lesson. Students will successfully complete this course by mastering all learning outcomes with 70% or higher overall grade.

Learning Outcomes

By successfully completing this course, students will be able to:
  • Define what a party planner does.
  • Describe the basics of the party planning business.
  • Describe how to build a business base.
  • Know how to make a profit.
  • Describe marketing services and tracking spending.
  • Describe legal issues.
  • Describe party planning for social events versus corporate events.
  • Describe party planning for children's birthday parties and venues.
  • Describe party planning for the food and beverages.
  • Define party decor, and
  • Demonstrate mastery of lesson content at levels of 70% or higher.
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Assessment Guide

An Introduction5
Lesson 1 Assignment20
Lesson 1: Is Party Planning For You?7
Lesson 2 Assignment20
Lesson 2: Basics of the Party Planing Business9
Lesson 3 Assignment20
Lesson 3: Build Your Business Base10
Lesson 4 Assignment20
Lesson 4: Show Me The Profit!9
Lesson 5 Assignment20
Lesson 5: Marketing Your Services Tracking Your Spending10
Lesson 6 Assignment A20
Lesson 6 Assignment B20
Lesson 6: Every Party Planner Needs a Team9
Lesson 7 Assignment25
Lesson 7: Legal Issues to Ponder10
Lesson 8 Assignment25
Lesson 8: Tapping into Social Events9
Lesson 9 Assignment20
Lesson 9: Equipment and Inventory6
Lesson 10 Assignment25
Lesson 10: Corporate Events9
Lesson 11 Assignment25
Lesson 11: Children's Birthday Parties and Venues10
Lesson 12 Assignment25
Lesson 12: Planning The Food and Beverages9
Lesson 13 Assignment25
Lesson 13: Party Decor8
Lesson 14 Assignment25
Lesson 14: Formulas for Success9
New Things100
Lesson 15: Education, Training and Evaluations9
The Final Exam94
Total Points:667
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