Online Class: SEO Copywriting

no certificate
with CEU Certificate*
-
10Lessons
-
20Exams &
Assignments -
1,457Students
have taken this course -
8Hours
average time -
0.8CEUs
Course Description
SEO is a term you see a lot, especially if you are a freelance writer, or if you are contemplating becoming a freelance writer. SEO stands for Search Engine Optimization, and is, simply put, the way to get your content found on the Web. When advertisers, bloggers, or marketers of any kind want customers, or those simply surfing the Internet, to find their copy and read it, they need it optimized for search engines.
When your copy is SEO, it is visible in Web searches, no matter if your reader is searching via Bing, Google, or Epic Search, among others. Additionally, having your content correctly optimized gets you higher results on Google or any other search engine. (Did you know there are actually more than 100 search engines out there?) As everyone can probably confirm, when we do a Google search, we tend to choose results from the top of the page, and we rarely go beyond the first page. (Of course, there are always exceptions to the rule.)
In this class, we will equip you with the skills to take on those SEO writing jobs, so you will not have to worry over a client's instructions, or wonder what language they are in. You will speak SEO!
- Completely Online
- Self-Paced
- Printable Lessons
- Full HD Video
- 6 Months to Complete
- 24/7 Availability
- Start Anytime
- PC & Mac Compatible
- Android & iOS Friendly
- Accredited CEUs

Course Lessons
Lesson 1: What, Exactly, Is SEO Copywriting?
Lesson 1 Video
Review Article: What is SEO copywriting and why is it important to my site?
Take Survey: Reasons for Taking this Course
Complete: Lesson 1 Assignment
Complete: Lesson 1 Exam
Lesson 2: Putting SEO Into Practice
Lesson 2 Video
Review Article: The Expert's Guide to Keyword Research for SEO Copywriting
Complete: Lesson 2 Assignment
Complete: Lesson 2 Exam
Lesson 3: White Hat SEO vs Black Hat SEO Practices -- What Are They?
Lesson 3 Video
Complete: Lesson 3 Assignment
Complete: Lesson 3 Exam
Lesson 4: Keyword Density
Lesson 4 Video
Review 4 Articles: Is High Keyword Density Really Important?; Keywords - the Most Important Item in SEO; LSI; SEO and Keywords
Complete: Lesson 4 Assignment
Complete: Lesson 4 Exam
Lesson 5: Yes, Blog Posts Need SEO, Too
Lesson 5 Video
Review Article: How to build backlinks to your website in 2014
Complete: Lesson 5 Assignment
Complete: Lesson 5 Exam
Lesson 6: Becoming an SEO Copywriter
Lesson 6 Video
Review Article: How to be an SEO copywriter: The ultimate guide for beginners
Complete: Lesson 6 Assignment
Complete: Lesson 6 Exam
Lesson 7: Remember, You Are the Expert
Lesson 7 Video
Review 3 Articles: Adding Meta Tages; How to Seamlessly Include Keywords in Your Web Content; Incorporating SEO in Website Design: 4 Tips
Complete: Lesson 7 Assignment
Complete: Lesson 7 Exam
Lesson 8: Web Page Optimization
Lesson 8 Video
Review Article: 21 Essential SEO Tips and Techniques
Complete: Lesson 8 Assignment
Complete: Lesson 8 Exam
Lesson 9: Using the Inverted Pyramid in SEO
Lesson 9 Video
Complete: Lesson 9 Assignment
Complete: Lesson 9 Exam
Lesson 10: A Summary
Lesson 10 Video
Take Poll: Final Course Poll - Your Opinion
Take Survey: Course Comments
Take Survey: Program Evaluation Follow-up Survey (End of Course)
Complete: Lesson 10 Assignment
Complete: Final Exam
Learning Outcomes
- Define what SEO Copywriting is.
- Describe White Hat SEO vss Black Hat SEO practices.
- Describe what proper keyword density is for White Hat SEO.
- Describe what it takes to become an SEO Copywriter.
- Summarize methods for SEO web page optimization.
- Summarize the use of the inverted pyramid in SEO, and
- Demonstrate mastery of lesson content at levels of 70% or higher.
Additional Course Information

- Document Your Lifelong Learning Achievements
- Earn an Official Certificate Documenting Course Hours and CEUs
- Verify Your Certificate with a Unique Serial Number Online
- View and Share Your Certificate Online or Download/Print as PDF
- Display Your Certificate on Your Resume and Promote Your Achievements Using Social Media

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Includes CEUs | X |
Self-paced |
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Instructor support |
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Time to complete | 6 months |
No. of courses | 1 course |
Certificate & CEUs
This course only
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 6 months |
No. of courses | 1 course |

Certificates & CEUs
Includes all 500+ courses
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 12 Months |
No. of courses | 500+ |
Certificates & CEUs
Includes all 500+ courses
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | Monthly |
No. of courses | 500+ |