| Online Class: Marketing | The goal of the course is to provide the student a broad understanding of the field of Marketing. Students will learn how Marketing impacts business decisions and how powerful it is in influencing and defining corporations goals and strategies. Given the tools that are discussed, the student should be able to prepare a Marketing Plan for a project or for their own business. After finishing the course the student should be able to understand and to follow Marketing and business related discussions and presentations intelligently. The course is designed to help you whether you are a student or a professional, if you want to develop a Marketing Strategy for your corner store or for a multi-million dollar corporation.
Enroll today! This is a self-paced, online course. You have 6 months to finish.
An instructor will monitor your progress and assess your body of work at course completion. UniversalClass™ offers many wonderful learning tools
to help you get the most out of your online course, including an online portfolio service
that manages all your course completions.
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regarding this course, scroll down and fill out the "Request More Information"
form and we'll try to answer any of your questions within the day.
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1.0 CEUs |
Course Description
What do you think of when you hear the word Marketing? Most people think of something like this: a glamorous TV advertisement spot for Coca-Cola or Levi's Jeans or this: creating strategies to sell products.
It's both. And much in addition...
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The course is designed to provide a close view to the fields that Modern Marketing is involved in.
.Marketing effects almost all parts of our daily lives. If you buy a chocolate bar in your corner store or if you work on a multi-million dollar B2B project, you have to know the principles of Marketing in order to do business and also to stay in business.
For this reason the course is designed for the student who either prepares or refreshes Marketing knowledge, as well as for the professional who is in charge of Marketing activities for his company or his own business. The general rules apply in each case.
After a historic review and a definition, the course will explain the contents of a Marketing Plan and proceed towards Marketing Strategies. It will explain how to segment markets and how to define Target Markets. A broad section will describe the Marketing Mix, that is the product, pricing, promotion, and distribution strategies.
The course is designed to help you whether you are a student or a professional, if you want to develop a Marketing Strategy for your corner store or for a multi-million dollar corporation.
This course is a stand alone course, not a program or a program for certification. It is a supplementary class for those interested in or needed assistance in these areas.
Courses at UniversalClass do award several different certificates, reference letters, and online transcripts. This documentation of your work is ideal for resumes and professional portfolios.
This course offers 1.0 CEUs upon successful completion. You may take this
online course with or without CEU documentation. An online and hard-copy Certificate of Course Completion displaying your coursework and
CEUs earned is included with the CEU Option. We also offer an expedited Transcript Service for sending your accomplishments to a third party.
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Course Lessons Optional Certificates Awarded - Certificate of Attendance
- Certificate of Class Participation
- Certificate of Outstanding Achievement
- Certificate of Academic Excellence
Certificates awarded by the instructor will vary and are based upon student merit.
Any awards you earn are considered unofficial (or temporary) unless you decide to make the award official.
To make an award official, there is a $30.00 processing fee that covers the customization, printing, and shipping of a hard copy of the certificate as well as access to the UniversalClass™ Transcript Service.
Official awards include a serial number that verifies the authenticity of the award you earned for a lifetime (great for employers
to verify your achievement).
Additional Information |
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