Review of Fundraising 101
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Wonderful, logical, and to-the-point. | Instructional Content Provided | | 9 | | Organization, Mechanics, Formatting | | 10 | | Originality, Tool Use, Media, Activities | | 9 | | Instructor Expertise | | 10 | | Instructor Participation | | 9 | |
"Wonderful" | Course Difficulty: You can do it!
Estimated Length: 1 to 2 weeks
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Editorial Course Description Are you involved in raising funds, or are you thinking about getting involved in this fulfilling and worthwhile undertaking?
Are you overwhelmed and confused when it comes to where to start or how to stay on track? Are you tired of hearing, "I gave at the office," instead of, "Sure, I can donate"? If you answered yes to any (or all) of these questions, then you know that fundraising takes a lot more than the courage to just ask, "Will you please help with your donation?"
Whether you are seeking to raise funds for: this detailed course will provide everything you need to know about the basics of fundraising, and it will give you the confidence to:
- Start an effective campaign correctly
- Write winning grant proposals
- Use the media, direct mail, and phones
- Master available technology (web site, email, software, and database)
- Organize events and deliver lectures
- Cultivate donors (prospecting, researching, meeting, thanking)
- Sell without selling
There is no reason for fundraising to confuse, overwhelm, or frustrate you. Best of all, because enrollment is open 24/7, there’s no reason to put off starting. Register today. This online course presents the basics of fundraising start-up in a clear and easy to follow format. Any type of fundraising activity takes organization and early planning to be successful. There are numerous other organizations, whose causes are just as worthy, who are vying for the same dollars you are, so, good planning and clear goals incorporated from the very start becomes vital and necessary. Fundraising, like any business, is an ongoing process that evolves over time and requires hard work, persistence and dedication to yield results. Whether you are seeking to raise funds for your non-profit group, a worthy charity, political or religious organization, your local school or to provide community specific aid, this detailed course will provide you with everything you need to know about the basics of fundraising. Convincing potential contributors to rally to your cause requires the efforts of several dedicated individuals and substantial organization long before you ever ask that defining question--"Would you please help with your donation?" Editorial Review Are you looking for a way to make more than a monetary contribution to a worthwhile group or organization? Want to give some time and hands-on effort toward raising funds for a non-profit group, charity, political or religious organization, or local school? Have you gotten up the courage to ask someone, "Will you please help with your donation?" and heard, "I gave at the office." Do you wonder how others hear, "Sure, I can donate"? Do you wonder how to make your group or organization "stand out from the pack" in the increasingly fierce competition for donors’ limited dollars? Do you know what essential skills, equipment, and technology are needed for successful fundraising? Do you perhaps need to conquer the fear that all this might be beyond you? If you answered yes to any (or all) of these questions, then Fundraising 101 is perfect for you. Although geared towards the novice, the course provides those with some fundraising experience a host of useful ideas and the latest information. To enroll, the only pre-requisite is a high school reading level in English. After completing Fundraising 101, you will be able to: -
Define your fundraising mission -
Build and organize an effective fundraising team -
Set realistic goals -
Evaluate assets and strategize -
Make your organization stand apart from the pack and appear truly worthy of support -
Write winning grant proposals -
Utilize to best advantage the media and direct mail -
Work the phones -
Utilize available technology – web site, email, software applications, and build your own donor database -
Make the most of giveaways -
Sell without selling -
Organize special events -
Prospect effectively – identifying, researching, verifying, and meeting potential donors -
Cultivate donors -
Handle planned gifts -
Thank supporters -
Encourage stewardship The course consists of seven self-paced, self-contained lessons: Lesson 1: Fundraising Start-Up Essentials Lesson 2: Developing Your Fundraising Plan Lesson 3: Marketing Strategies for Fundraisers Lesson 4: Using the Internet and Technology Lesson 5: Fundraising Events Lesson 6: Attracting and Winning Major Donors Lesson 7: Strategies to Keep the Givers Giving Each lesson accumulates points as you complete assignments, quizzes, and class participation in forums (discussions). A percentage grade will be given based on your point accumulation. Lessons must be completed sequentially. You cannot access Lessons 2 and 3 until you've first finished your coursework for Lesson 1. If you encounter questions or areas that leave you confused, you can contact your instructor directly at any time by using the Class Email Forum under the Communications tab in the main classroom area. Within three or four days, her response will show up in your own email in-box. Learning the fundamentals of fundraising can reward you in many ways… -
You'll learn organizational skills applicable in many areas and endeavors -
You'll increase self-confidence -
You'll develop an ability to influence people to accomplish good -
You'll do something good for your community -
And you might even find a new career! Best of all, you control the learning. You can register today and get started learning techniques that will ensure fundraising success. Sign up now!
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