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Course Description
Whether you are already running a business, have yet to start one or have been hired to support a business owner, it is important to know the basics of the business administrative process.
This course will trace a path through the inception, setup and growth of a typical business. It is separated into three sections: Getting Started, Setup/Administrative and Growing Your Business. Each section has valuable information including: creating a business name, whether or not to write a business plan, office supply lists, checklists and much more. So, no matter what part you play, by the end, you should have a firm grasp of what it takes to start, run and grow a business.
Course Lessons
Lesson 1 Know Who You Are
Think, for a moment, about how many businesses you visit over a given day.
Lesson 2 Find Support
You will need a certain amount of capital or funds to set up your business. Depending on how you choose to define your establishment will determine whether or not you are eligible for certain grants or business loans.
Lesson 3 Strategic Planning/Business Plan Writing: Do You Really Need One?
Feeling overwhelmed? Good news, you've already created a general plan for your business by completing Chapters 1 and 2. Whether you want to take your research planning and education and put it into a formalized format is up to you.
Lesson 4 Creating a Business
A DBA or fictitious business name is important in separating you and your personal identity from the business identity. However, a DBA does not affect your tax filing status.
Lesson 5 Hiring: How Deep is Your Business?
You might start out with a small number of employees, but you may quickly grow into a much bigger business than expected. That is why creating an organizational structure is important.
Lesson 6 Office Setup and Systems
Now it's time to create a workspace. Make sure each person has a designated area to work with the proper equipment. A desk, phone and computer are usually the staple for any type of work.
Lesson 7 Administration: The Nuts and Bolts
The Computer you have chose will dictate the type of software you choose because of compatibility issues. It is imperative to make sure you have a backup system and all the software applications loaded on your computer.
Lesson 8 Web Presence
It is important to have a web presence in today's world. Only you can decide if it is right for your business.
Lesson 9 Network/Website Administration
With all websites you can monitor traffic and gather valuable data from your web visitors. You can view how many times visitors clicked on your site's homepage (also called hits), which pages they visited and how often.
Lesson 10 Everyone's a Salesperson: What you need to know about getting ahead
Even if you are not a business owner yet, you are a salesperson. If you have enjoyed a product or service and have spoken positively about your experience to someone else, you were selling the business.
Lesson 11 Networking
The best way to meet fans, cultivate business friendships and practice your elevator speech is to network. There is a fine line between business and personal networking.
Lesson 12 Advertising/Marketing
Marketing is the planning and implementation of a strategy to gain more revenue for a business. What is the difference between Marketing and Advertising?
Lesson 13 Shoot For the Stars
Learn from the experts. Napoleon Hill, author of "Success Through a Positive Mental Attitude," says everyone has an "Absolute Obsession." This drive and desire to move forward is important in the journey of your business.
References/Resources
Small Business Resources
Optional Certificates Awarded
Certificate of Merit
Certificate of Academic Excellence
In addition to the standard Certificate of Course Completion, Merit Awards may be issued by the instructor at his/her own discretion and are based on student achievement. Merit awards also incur an additional $30.00 processing fee that covers the customization, printing, and delivery of the award, as well as access to the UniversalClass™ Portfolio Service that documents your achievements online. Official Merit Awards have a serial number that verifies the authenticity of the award (great for employers to verify your achievement).
This is a non-credit course, and is provided for your personal enrichment.
This course is not intended to be a substitute for any state, government, licensing, or educational requirements.
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